Now you can use each video on different platforms. Repeat the above steps to get your video file in all 3 formats. STEP 4: Click ‘Finish’Ĭlick on Finish to publish your video. Choosing a format automatically resizes the images and text on your video – you don’t have to change anything manually. You will find the 3 options of Landscape, Square and Portrait below the preview screen. You can, optionally, choose to change the outro/CTA of your video depending on the platform you’re uploading your video on. Things start to get difficult, however, when it comes to making a decision. If you want to change between landscape and portrait its really simple to do, just turn your camera 90 degrees to the right or left. You will be automatically redirected to the Studio. Landscape versus portrait photography comes down to which way your photo is orientated, either horizontally or vertically. Go to your dashboard, click on options (…) and select ‘Clone Video’. Just follow these steps to get the same video in all formats: STEP 1: Clone your video Here is where Rocketiumsaves your time drastically. It is time-consuming to publish the same video in all 3 formats because you would have to fill in the content and style it from scratch every time. At the same time, you also plan to run an ad for your article on Snapchat, and want to use the same video as an ad. Say you want to post a video on Facebook, and want to repurpose the same video for an article on your website. Here are 13 videos ads every marketer must know about! How do I make the same video in all formats? Jason Stein, the CEO of Laundry Service, has seen success with LG vertical video ads. He claims to be receiving 3x more efficient CPM rates than standard square videos on Facebook. When comparing non-video sites to video sites, smartphone users are in landscape orientation an additional 9.2 when on video sites. Or conversely, 17.5 are held in landscape orientation when on a video site. On these platforms, square videos will take up more space and are thus guaranteed to be more engaging for viewers on both desktops and mobile phones.īrands that have embraced the vertical video formats are already seeing amazing results. Of the smartphone users, 82.5 hold their phones in portrait orientation when on a video site. Get over 100 templates for your square videos Choose square for videos want to post to Facebook, Instagram and Twitter Until an update in late 2015, all content on Instagram was restricted to a square frame, including video content. The popularity of square videos originated from one of Facebook’s many subsidiaries, Instagram. Reddit - Square videos publish with no black borders.Twitter - Square videos publish with no black borders.Instagram - Square videos publish with no black borders.Facebook - Square videos publish with no black borders.On every social media network, square videos outperform landscape videos in terms of video views, engagement score (likes, comments, shares), and completion rate. □ Continue reading: Video guidelines for Youtube When Do I Select a Square Video Format? Square video on YouTube shows black ‘bars’
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